Friday, April 4, 2008

STOMP recognized as Digital Media Leader

STOMP is Singapore’s No. 1 citizen journalism website with user-generated material fuelling its success.

In the article (The Straits Times, 2008) , STOMP was included in a forthcoming book, ‘Hyper-Local 2.0: Forging Deeper Audience Connections’ and the website’s success in forging a bond with the public by allowing them to voice their opinions and effect social change was commended.

‘Issues highlighted in the STOMP website include anti-social behavior that annoys Singaporeans, like drivers parking irresponsibly and restaurants with cockroaches and unhygienic conditions.’

Given the ‘NOW’ technology, cameras or mobile devices can record images of the scene or even make video clips and will eventually strike a controversy when uploaded online.

The public is free to post and give their views and comments on trival issues that used to be discussed only with family or closed friends.

STOMP has succeeded in connecting with the public and has been a voice to the people to evoke the Government to take some actions.

The article stated that from the book, ‘the power to get people to provide constructive feedback makes STOMP a powerful agent in effecting social change because it gets the authorities to address the concerns of the public.’

STOMP connects with the public in digital age.

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